Your marketing strategy needs to contain the right mix of marketing elements that can bring continued success. Incorporating online and mobile marketing tactics with direct response and promotions can help to deliver the customers you need to grow your business. Direct Mail provides an excellent vehicle to deliver new, highly motivated customer to your front door. According to the Direct Mail Association Factbook, 65% of all consumers, aged 15 years or more, made at least one purchase as a result of direct mail in the previous year. In addition, 2.9 billion direct mail coupons were also redeemed in the same year.
BRAND NEW product from Money Mailer offered in select areas provides the highest exposure for your business. This single-sided bound booklet ad combines viability & response.
Our two-sided, full-color oversized direct mail insert advertisements provide you with plenty of space to create excitement for your brand and generate great response for your business.
One of the most cost-effect postcards on the market today. Money Mailer PlusOne Postcards enable you to have a solo postcard delivered to the same addresses as the Money Mailer envelope. You won't find a better postcard price per household on the market. Call us for your PlusOne Postcards.
Amplify your response by adding an advertisement right on the Money Mailer envelope. Every advertiser that places an ad on our envelope also receives an insert advertisement. Your response will be eye-opening.
The Money Mailer website allows consumers can browse by category or perform a keyword search in their area. Each advertiser receives a dedicated, custom, and SEO-rich business profile page.
Our email coupon offers are distributed to our most passionate consumers who have asked to receive both direct mail and emailed coupons from local businesses. Want to see what they are getting? Sign up for our email deals today.
Extend your reach to everyone searching for your business online. Direct mail drives higher online branded search. By placing paid search ads on Google, you will capture all the traffic you can handle.
Combine your Money Mailer ads with a static or video ad post on Facebook for targeted amplification of your business.
Direct mail, or more broadly direct response marketing, is designed to deliver immediate results for advertisers. It provides consumers with a specific response mechanism for taking an action upon receiving an advertisement. However, in today's digital and mobile environment the method of response is much different than in year's past. Measuring, and attributing appropriately, response is much more challenging.
We help you evaluate the directly attributable response, such as telephone calls and coupon redemption. Additionally, we have reporting that uncover the subsequent impressions and interactions on our online and mobile offerings. Furthermore, we help you evaluate the direct mail influenced traffic to your website. Finally, we compile the full marketing attribution and business impact for a wholistic ROI analysis.
The new MoneyMailer.com website is designed to delivery a convenient consumer experience. Our on-demand reports will show you the total brand impressions as well as the direct business profile page visits.
With a simple “view-only” access into your Google Analytics account, we can provide additional insight into the online activities generated from your Money Mailer advertisements.
Included with each advertisement, you can select a telephone number that will track all the calls and even record the conversations if you choose. With the pervasive use of computers and mobile devices, measuring phone calls may only capture 50% of the response.
Physical coupon redemption are a simple method to measure marketing efficacy. However, there can be significant under-measurement due to competing offers, customer latency, or forgetfulness.
Ultimately, all marketing should lead to improved business results (increased revenue, higher profitability, decreased costs, improved utilization, etc.). We can assist with linking direct response marketing to your business goals.